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GARDEN TOURISM BTR303

Duration (approx) 100 hours
Qualification
Statement of Attainment

Online Garden Tourism Course | Learn Garden Travel & Ecotourism

  • Learn about planning, managing and marketing garden tourism destinations, garden events, tours, gardening activities. 
  • Study format – online, printed notes or eLearning (USB). Pay by Instalments.
  • Self-paced study.  No course end date. Study as slowly or as quickly as you like.
  • 100 hours. 9 lessons. 9 assignments.  Theory + practical learning – assignments + exercises + projects. 
  • No deadlines.  Prompt marking from expert and experienced tutors. Support available from tutors via phone or online.
  • Offer garden tours and activities in a niche area.

It's easy to enrol...

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COURSE STRUCTURE AND CONTENT

There are 9 lessons as follows:

1. Scope And Nature Of Garden Tourism

  • Types Of Gardens
  • The Place Of Gardens In Broader Tourism
  • Who Visits Gardens Or Garden Events and Why
  • Problems

2. Garden Destinations

  • Financial Viability
  • Types Of Tourist Attractions - Places
  • Garden Events
  • Add On Income

3. Creating And Managing A Destination

  • What Makes A Viable Garden Tourism Destination?
  • Planning A Destination
  • Locations, Regions, Countries
  • Managing A Destination

4. Garden Events

  • What Type Of Garden Event?
  • When To Conduct The Event?
  • Where To Conduct The Event?
  • Finalising Your Plan
  • Non-Garden But Related Events

5. Creating and Managing Garden Events

  • Phase 1 - Preparation
  • Phase 2 - Detailed Planning and Development
  • Phase 3 - Evaluation
  • Initiating A Garden Event
  • Set Up And Pack Up/Knockdown
  • Event Issues
  • Managing Visitor Access
  • Expo Stands

6. Garden Activities

  • Creating The Concept - What Garden Activities Could Be Delivered?
  • Planning Your Garden Activities - The Organisation
  • Delivering Garden Activities

7. Garden Tours

  • Why Create Garden Tours?
  • Part-Day and Day Tours
  • Creating Tour Packages
  • Insurance
  • What Comes Next?
  • Self-Guided Tours

8. Conducting Garden Tours

  • What Are You Featuring?
  • The Logistics Behind The Tour
  • Delivering The Tour
  • At The End Of The Tour

9. Marketing Garden Tourism

  • Getting Started
  • Marketing And Communication Approaches
  • Virtual Tours
  • Intermediaries
  • The Marketing Cycle

COURSE AIMS

  • Discuss the significance of gardens and gardening to tourism.
  • Identify the nature and scope of destinations that a garden traveller might consider visiting when travelling.
  • Determine, plan, develop and manage viable garden tourism destinations.
  • Determine the viability of a garden event and its components.
  • Explain how a gardening event can be successfully created and managed.
  • Explain the organisation and delivery of a range of gardening activities, in the context of garden tourism.
  • Explain how to plan garden tours.
  • Explain how to conduct a garden tour.
  • Determine effective marketing strategies for different garden tourism products. 

FAQs (Frequently Asked Questions)

What is Garden Tourism?

Garden tourism encompasses travelling to see gardens; to participate in garden events or for any other purpose primarily associated with gardening plus spending money in associated shops, cafés and restaurants.

Garden tourism is a specialised form of tourism (as is agritourism and health tourism, etc.); and as such, targets a particular clientele that is generally the over-50s and seniors. The internationally universal appeal of gardens and gardening does make garden tourism potentially a tourism product with significant, yet often underappreciated, potential.

What type of garden activities can you do with children?

Garden activities for children can be extremely varied and range from those which are based around craft materials to those which are more directly educational.

These can, and should, vary from season to season and a focus could be related to celebrations of different kinds. Some examples are listed below:

  • Easter egg hunt – larger gardens such as the National Trust collaborate with brands to provide a chocolate Easter egg for each child.
  • Scavenger hunts – a great opportunity for children to follow clues and find specific objects, plants or flowers within your garden. Ensure that it is accessible for a variety of ages with the use of images and words so that all of the family can join in.
  • Craft activities such as creating collages using materials found in the gardens, painting pictures of flowers and plants or leaf rubbing.
  • Sowing seeds and caring for plants
  • Story telling by indigenous people can be a very good way to engage children with their ancestry

It can also be beneficial to collaborate with external agencies and/or charities and associations to provide some more specialised activities. For example, developing sculptures within the garden using ideas from Andy Goldsworthy.

When organising events that are based on the arts such as music, drawing, sculpture or willow weaving it is essential that there is someone leading the activity who is an accomplished artist or musician. Without this level of expertise, it is unlikely that the participants will get value from the session, and in the worst case may be taught something completely wrong.


Enrolling is easy - just go to the top of this page and select your study method and payment option.

If you have any questions about studying with ACS, or want to know more about any of our courses, get in touch with our specialist tutors today. They will be happy to answer your questions and look at different study options to fit in with your goals.

 
Courses can be started anytime from anywhere in the world!

Meet some of our academics

Jacinda Cole (Horticulturist)Landscaper, Horticulturist, Psychologist, Builder, Garden Writer. Studied construction and surveying at Bristol Polytec, B.Sc. at University of Northumbria (1988) and Psychology in Australia. She completed a Cert.Garden Design in 95. In the mid 1990's she worked as Landscape Manager and Garden Designer for the Chelsea Gardener in London and in 97 commenced her own business as a garden designer; operating at first in London, then in Australia. She has worked for ACS as a tutor, course counsellor and writer since 2001, alongside her own freelance work as a horticultural consultant and writer. Jacinda has co authored many books and written hundreds of articles published in gardening magazines including Home Grown, Your Backyard and Garden Guide.
John Mason (Horticulturist)Horticulturist, Nurseryman, Landscaper, Garden Writer, Parks Manager and Consultant. Over 45 years experience; working in Australia and the UK. He is one of the most widely published garden writers in the world; author of more than 100 books and editor for 4 different gardening magazines. John has been recognised by his peers being made a fellow of the Institute of Horticulture in the UK, as well as by the Australian Institute of Horticulture.
Maggi BrownMaggi is regarded as an expert in organic growing throughout the UK, having worked for two decades as Education Officer at the world renowned Henry Doubleday Research Association. She has been active in education, environmental management and horticulture across the UK for more than three decades. Some of Maggi's qualifications include RHS Cert. Hort. Cert. Ed. Member RHS Life Member Garden Organic (HDRA) .
Diana Cole (Horticulturist)Horticulturist, Permaculturist, Landscaper, Environmentalist. Holds a Diploma in Horticulture, degree in geography, permaculture certificate and various other qualifications. Between 1985 and 94, Diana was a task leader with the British Trust for Conservation Volunteers. Since 2001 she has been chairperson of the Friends of Mellor Park (with Stockport MDC). From 2005 she has worked exclusively in horticulture as proprietor of her own garden design and consultancy business in and around Derbyshire; and at the same time as part time manager of a small garden centre. Diana has been an enthusiastic and very knowledgeable tutor with ACS since 2008.


Check out our eBooks

Business OperationsA text book for business students, or a guide book for anyone operating a business. Six chapters: Daily Challenges of Running a Business, Managing People, The Law, Finance, Product Management and Risk Management.
Event ManagementThe Event Management ebook can be used as a reference for students or as a foundation text for professionals who need to know the finer details for organising an event. This book takes the reader through the all of the considerations that need to be looked at prior to, during and after an event is organised. The topics covered in the Event Management ebook are 1/ Scope and Nature of Event Management, 2/ Developing a Concept and Planning, 3/ Organising the Resources Required, 4/ Catering: Food and Drink, 5/ Promoting an Event, 6/ Managing the Clientele, 7/ Risk Management, Legalities and Contingency Planning, 8/ Delivering the Event, 9/ Organising Celebrations and Parties, 10/ Organising Exhibitions, 11/ Organising Conferences and Seminars and 12/ Working in the Event Industry.
Garden Design Part 1The Garden Design ebook part 1 is an essential handbook for students and landscape professionals. A foundation guide to garden design, this book provides stunning full illustrations to demonstrate tips and examples on garden design, functional uses and aesthetics. Some topics that are covered in this ebook include 1/ Introduction to Garden Design, 2/ Appropriateness of garden design, 3/ Creating an impact, 4/ Designing to a budget, 5/ Choosing plants, 6/ Using the garden, 7/ Where the garden meets the house, 8/ Making the winter garden more comfortable, 9/ Gardens for children, 10/The secure home and garden, 11/ Lighting a garden, 12/ Dealing with shade, 13/ Garden Art, 14/ Pots and planters, 15/ Colour in the garden, 16/ Applications for colour and 17/ Garden furniture.
Garden Design Part 2Part 2 of the Garden Design Series is an inspiring accompaniment to the first book, but works equally well in its own right. The Garden Design Part 2 ebook is ideal for students and landscaping professionals. Brimming with ideas and practical advice for designing a wide variety of different gardens. You will learn about different styles of gardens and how to create a style to suit a site or client. Topics covered in this ebook include 18/ (Continuing on from Garden Design 1) Surfacing ideas, 19/ Garden arches, pergolas & pavilions, 20/ Dealing with confined spaces, 21/ Water gardens, 22/ Using plants in the garden, 23/ Formal gardens, 24/ Natural gardens, 25/ Rainforest gardens, 26/ Coastal gardens, 27/ Cottage gardens, 28/ Late Victorian/Edwardian gardens, 29/ Oriental gardens, 30/ Mediterranean gardens, 31/ Mexican style, 32/ Minimalist landscape design and 33/ Eclectic gardens.